Tools
Every part of your business.
Five modules, one brain. Sales, marketing, research, operations, and finance read the same rows — so the pipeline number, the spend number, and the cash number never disagree. Below: each module’s real surface, full size.
Sales
Pipeline that stages itself.
Every deal sits in a stage with its value, and the funnel draws itself from the rows — here, the real $33K across eight active deals, with one won at the $7K average. No spreadsheet column to maintain.
Deals that go quiet get flagged by the same signals workflows act on — the two contacted-stage deals in this funnel are the ones Stale Deal Rescue drafted follow-ups for.
Marketing
Every channel, one honest ledger.
Organic and paid roll up into one view: totals, the monthly trend, and a card per platform. The paid row here is the story the briefing keeps flagging — $18.9K attributed on $9K of spend, a 2.1× return, down from 3×.
Honesty is structural: a metric a platform doesn’t report renders as “—”, never as zero, and the availability matrix at the bottom says exactly what each platform can and cannot tell you.
Research
Answers above sources.
Ask a market question and Nerve answers the way an analyst would: the conclusion first, then the sources it stands on — each with a credibility tier — and a verification line showing how many sources agree.
Nothing is invented: sources render as retrieved domains with dates, and when agreement is thin the verdict says so instead of rounding up to confidence.
Operations
What's running, what's waiting.
The operational state is counted live from your rows: what’s waiting on you, what’s overdue, what’s running, what’s diverging from its baseline. Each tile opens to the actual items behind the count.
Signals that don’t exist yet stay dimmed with an “unlocks when…” note — the panel never pads itself with zeros to look busy.
Finance
Runway you can see coming.
Cash, burn, and the projected runway curve — with the Watch badge that fires when months run short, exactly as it does here at 4.8 months. Below it, six months of income against expenses shows the shape of the burn.
These are the numbers every other module reasons from: the same $27K burn the debate cited as E3 is the one on this chart.